Few IT executives take the environment into account when making purchases, but their ranks are likely to swell, Forrester findsThe good news is that the vast majority of information technology executives say environmental concerns matter when it comes to planning. The bad news is far fewer are doing much about it. That's the finding of a report released on May 14 by Forrester Research (FORR).
Of 124 executives surveyed by Forrester, 85% said environmental concerns are "important." But only about one-fourth of companies have a formal procedure for considering green criteria when it comes to making purchases. "It's a distinct minority of buyers that are really putting the vendors through their paces in terms of the greenness of the products they are buying," says Christopher Mines, the Forrester analyst who wrote the report.
Green IT can mean anything from the way vendors design and manufacture products to how efficiently those products operate to the ease of recycling them. Currently, corporate buyers are most interested in green IT products that will help save energy and money. "This is largely, but not entirely, about cost savings," Mines says.
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